Despite the current Corona Virus pandemic and the economic slowdown, Indian festivals are considered as the best time for the brands to increase their return on investment. E-commerce platforms like Amazon made $600 million during Diwali 2020. While TV and print have shown a considerable reduction in growth, digital has shown a high volume […]
Conducting Business from Home? Go Digital!
You may have noticed the sales and revenue of some industries plummet during the lockdown. A few sectors have seen an almost complete shutdown of business. In such a scenario, marketing plays a critical role for many surviving businesses – especially digital marketing. Currently, the cost of traditional advertising, especially when there is no vision […]