Instagram has become one of the newest social media platforms, which allow you to post ads. However, brands used it to promote themselves in various ways before the addition of this tool. Being a completely visual based platform, brands must ensure that each post is interesting and engaging for their followers. Here are five brands, […]
The importance of ‘Strategy’ in digital marketing
The advent of various digital mediums has created a buzz amongst people and has magnified the necessity of companies to turn digital as an effective way to communicate with their target audience. Competition has created the need to stand out, to be unique, and also to be noticed. So how do you reach your target […]
Innovations that will change how you look at Social Media in 2015
Social Media is now an integral part in our lives with the growth of various social media platforms like Facebook, Twitter, Instagram and Pinterest to name a few. We have always associated Social Media with pictures, friends, followers and chats ever since its inception. Well, 2015 isn’t going to be the same with many ideas […]
The Rise and Rise of Influence Marketing
Influence Marketing has always been around, but with the growth of social media, its importance has increased considerably. Influence Marketing is a type of marketing strategy that focuses on reaching out to influencers who have an established connection with the target audience. It even makes it easy to reach out to the target audience directly. […]
Key Takeaways from #TSC2015
It was the ‘World Social Media Day’ on June 30th. I was super excited & prepared to learn & understand more into the world of social media. Right before taking a flight to Bangalore(which welcomed me with an awesome weather), enthusiasm was pumped in with the pre-buzz generated by the Team ‘The Social Conclave’. Landed […]
Concept Communication Buys Majority Stake in LIQVD Asia
Mumbai-headquartered Liqvd started operations in January 2013. Concept Communication Ltd has acquired a majority stake in Liqvd Asia, an experiential digital marketing company, for an undisclosed amount. With this, the two founding members of Liqvd Asia – Arnab Mitra and Zubin Nalawalla – along with their team of 28 will become a part of the […]
LinkedIn just redesigned its profile pages
LinkedIn just redesigned its profile pages with a new image-centric layout — but only Paid users got the new look as of now and would come for all users soon.. It’s like following the footsteps of Facebook, Twitter, and Google+, LinkedIn’s new profiles feature cover photos, cleaner typography, and larger profile pictures.. More info soon.. check […]
How Swift will change the way a Developer designs the application…
Though there are ample of articles available on Internet after the announcement from APPLE yesterday @ #WWDC and yes lot of developers have taken it as a Positive shift and we are also sure that it would add lot of swiftness in the way they program and also would help in creating some easy effects […]
Twitter Fonts Update, replaces Helvetica Neue to Gotham Narrow SSm
This morning was little different for regular twitteraties who surf Twitter through web. Twitter changed its primary web font for user profiles to a sleeker and narrower look. The new font is Gotham Narrow SSm which was Helvetica Neue earlier. Though there is no blog update on the same but there is a tweet from […]
Google Panda 4.0 Update!
Digital Industries are facing chaos these days. It’s all because of the new Google Panda 4.0 update that rolled out on 20th May 2014. As always there are many anticipated winners and losers balancing the act of keeping up the SERP competition. eBay till now has supposed to have lost its rank considerably and is […]
