KS Chakravarthy joins LIQVD ASIA as CCO

  KS Chakravarthy has joined Liqvd Asia as chief creative officer (CCO). He had exited FCB Ulka in September 2014 as NCD, after a stint of six years. On the appointment, Arnab Mitra, MD and co-founder, Liqvd Asia, said, “With Chax coming in the idea is to evangelise the digital space. Not many agencies are…

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5 brands doing it right on Instagram!

Instagram has become one of the newest social media platforms, which allow you to post ads. However, brands used it to promote themselves in various ways before the addition of this tool. Being a completely visual based platform, brands must ensure that each post is interesting and engaging for their followers. Here are five brands,…

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The Rise and Rise of Influence Marketing

Influence Marketing has always been around, but with the growth of social media, its importance has increased considerably. Influence Marketing is a type of marketing strategy that focuses on reaching out to influencers who have an established connection with the target audience. It even makes it easy to reach out to the target audience directly….

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Key Takeaways from #TSC2015

It was the ‘World Social Media Day’ on June 30th. I was super excited & prepared to learn & understand more into the world of social media. Right before taking a flight to Bangalore(which welcomed me with an awesome weather), enthusiasm was pumped in with the pre-buzz generated by the Team ‘The Social Conclave’. Landed…

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LinkedIn just redesigned its profile pages

LinkedIn just redesigned its profile pages with a new image-centric layout — but only Paid users got the new look as of now and would come for all users soon.. ‎ It’s like following the footsteps of Facebook, Twitter, and Google+, LinkedIn’s new profiles feature cover photos, cleaner typography, and larger profile pictures..‎ More info soon.. check…

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